Your conditions: 王雪莉
  • 融媒体制播系统升级改造策略研究

    Subjects: Digital Publishing >> New Media submitted time 2023-10-08 Cooperative journals: 《中国传媒科技》

    Abstract:文章简要介绍当前融媒体制播系统的基本特征,结合融媒体的实际发展趋势探讨融媒体直播系统的升级改造策略,提升媒体生产所有流程的智能化、自动化程度,并从新闻采集、新闻编写、新闻审核、数据分析、智能管理、数据储存以及自动监控等方面入手,这样才能够有效推动融媒体制播系统在新时代的改良与优化。

  • 有志者,事竟成:内在动机倾向、创意质量与创意实施

    Subjects: Psychology >> Management Psychology submitted time 2020-04-02

    Abstract: The innovation process can be conceptualized as encompassing two stages: idea generation and idea implementation. However, to date, more early research has been focused on the idea generation stage, and these two subfields still remain stubbornly disconnected from one another. To integrate these two disparate subfields and advance our comprehensive understanding of the innovation process, the current study relied on self-determination theory and Yale attitude change approach to examine the effect of intrinsic motivational orientation of idea generators on idea quality, and further tested the effect of idea quality, rewards of the idea generators, and their interaction on idea implementation. To test the hypotheses in the proposed model, we collected data from 251 idea generators, 7 idea evaluators and the manager of an innovative proposal project at 3 different time points in a large financial company. In the first wave, 440 ideas proposed by 440 idea generators were recorded. In the second wave, all of the idea generators were invited to complete a questionnaire, including demographic information and intrinsic motivational orientation, and the number of valid questionnaires was 251; moreover, 7 in-house experts assessed the idea generators and the quality of each idea. Approximately six months later, the manager of this project reported the implementation degree of all of the ideas. Our hypotheses were examined using SPSS 22.0. By analyzing the multi-time and multi-source data, it was found in this study that: (1) intrinsic motivational orientation of the idea generators has a significantly positive effect on idea quality; (2) idea quality further facilitates idea implementation; (3) rewards of the idea generators positively influence idea implementation; and (4) idea quality and rewards of the idea generators interact to predict idea implementation.The findings presented here contribute to innovation literature in the following ways. First, this study tracks the innovation process from idea generation to idea implementation, bridging the theoretical divide between creativity research and idea implementation research. Second, this study clarifies the positive effect of intrinsic motivational orientation on idea quality, which is a beneficial supplement to, and promotion of the existing research on the relationship between intrinsic motivation and creativity. Third, Yale attitude change theory is introduced into idea implementation research, which not only expands the application scope of this theory, but also enriches theoretical perspectives of idea implementation research.

  • Where there's a will, there's a way: Intrinsic motivational orientation, idea quality, and idea implementation

    Subjects: Psychology >> Management Psychology submitted time 2020-02-25

    Abstract: The innovation process can be conceptualized as encompassing two stages: idea generation and idea implementation. However, to date, more early research has been focused on the idea generation stage, and these two subfields still remain stubbornly disconnected from one another. To integrate these two disparate subfields and advance our comprehensive understanding of the innovation process, the current study relied on self-determination theory and Yale attitude change approach to examine the effect of intrinsic motivational orientation of idea generators on idea quality, and further tested the effect of idea quality, rewards of the idea generators, and their interaction on idea implementation. To test the hypotheses in the proposed model, we collected data from 251 idea generators, 7 idea evaluators and the manager of an innovative proposal project at 3 different time points in a large financial company. In the first wave, 440 ideas proposed by 440 idea generators were recorded. In the second wave, all of the idea generators were invited to complete a questionnaire, including demographic information and intrinsic motivational orientation, and the number of valid questionnaires was 251; moreover, 7 in-house experts assessed the idea generators and the quality of each idea. Approximately six months later, the manager of this project reported the implementation degree of all of the ideas. Our hypotheses were examined using SPSS 22.0. By analyzing the multi-time and multi-source data, it was found in this study that: (1) intrinsic motivational orientation of the idea generators has a significantly positive effect on idea quality; (2) idea quality further facilitates idea implementation; (3) rewards of the idea generators positively influences idea implementation; and (4) idea quality and rewards of the idea generators interact to predict idea implementation. The findings presented here contribute to innovation literature in the following ways. First, this study tracks the innovation process from idea generation to idea implementation, bridging the theoretical divide between creativity research and idea implementation research. Second, this study clarifies the positive effect of intrinsic motivational orientation on idea quality, which is a beneficial supplement to, and promotion of the existing research on the relationship between intrinsic motivation and creativity. Third, Yale attitude change theory was introduced into idea implementation research, which not only expanded the application scope of this theory, but also enriched theoretical perspectives of idea implementation research.