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Economics & Management Review [经济管理评论]

Basic information

Publish Information

  • Pub date:2020年7月-
  • Publisher:art and design scholars
  • Pub Format:
  • Theme: 管理学;
  • Total Visits:72351

Journal Introduction

    The Economics & Management Review (EMR) is a scholarly journal dedicated to economic management with practice, theory and the latest developments around the world. The journal is supported by an editorial board comprised of art and design scholars. EMR is a bimonthly peer-reviewed, open access publication, which means that all content is freely available without charge to the user or institution.

  • Research on the optimization of collaborative mode under normalized epidemic prevention and control background in maternal and child health care institutions

    Keywords: Collaboration governance; internal collaboration; epidemic prevention and control; maternal and child health care institutions;

    DOI:10.12074/202211.00342V1

    submitted time 2022-11-25

    Abstract:Under the background of normalized epidemic prevention and control,Enhancing the coordination ability within maternal and child health care institutions can effectively reduce the losses caused by COVID - 19 outbreak and ensure the diagnosis and treatment activity in hospital orderly. This paper introduces the theory of collaboration governance and constructs the internal collaboration system of "policy collaboration, information collaboration, relationship collaboration and technology collaboration", which provides reference for institutions to improve emergency management ability.

    Hits 8667 Downloads 2174 Comment 0
  • The picture of automobile marketing service under the Metaverse

    Keywords: Metaverse; automobile; marketing service;

    DOI:10.12074/202211.00343V1

    submitted time 2022-11-25

    Abstract:China's auto market has experienced a high-speed blowout era and gradually entered a period of low-speed growth. With the rapid development of mobile Internet, artificial intelligence, autonomous driving and digital technologies, the traditional marketing model will be promoted from car-centered to customer experience and operation-centered. Auto Metaverse will greatly satisfy users with a more intelligent and immersive customer experience, and auto products will evolve from traditional means of transportation to digital intelligent terminals. It indicates that the Metaverse is full of opportunities and imaginations in the future automobile marketing services.

    Hits 8506 Downloads 2272 Comment 0
  • The training of business English for innovative and entrepreneurial talents in civil aviation enterprises

    Keywords: civil aviation enterprises; business English; innovative and entrepreneurial talent; personnel training;

    DOI:10.12074/202211.00344V1

    submitted time 2022-11-25

    Abstract:Business English is a common language for most civil aviation enterprises' trade transactions, and as one of the industries that have more dealings with other countries, improving the ability of their business English personnel team is crucial to the development of the industry. This paper lists some feasible solutions in terms of the necessity of training, training content and training implementation from the perspective of training business English innovative and entrepreneurial talents in civil aviation enterprises, taking into account the characteristics of civil aviation industry, in order to provide reference for civil aviation enterprises in business English personnel training.

    Hits 7550 Downloads 1840 Comment 0
  • Analysis of the financial performance of listed companies in the real estate sector based on factor analysis

    Keywords: Financial Performance; Factor Analysis; Chinese Real Estate Market;

    DOI:10.12074/202211.00345V1

    submitted time 2022-11-25

    Abstract:In August 2020, The People's Bank of China(PBOC) and Minstry of Housing and Urban-Rural Development of the People's of China(MOHURD) introduced the "three red lines" policy for the supervision and financing management of the real estate industry, which is a landmark event for the real estate industry. For many years, the main source of funding for real estate companies has been bank loans and real estate pre-receipts, which has led to a very high debt ratio for real estate companies, and while this high leverage has brought great opportunities for real estate companies to develop, it also harbours great risks. The introduction of the "three red lines" policy has prompted a number of companies to reduce their debt and mitigate their financial risks. This paper collects data on the financial indicators of listed real estate enterprises as at 31 December 2020 and uses factor analysis to evaluate their financial performance. The current operating status of real estate listed companies and possible risks are evaluated from a financial perspective, and corresponding suggestions are made from the perspective of improving the financial situation.

    Hits 7428 Downloads 1832 Comment 0
  • Driven by Digital Trade:Study on Risk Mitigation and Innovation Strategies of Chinese Cross-border E-Commerce Enterprises

    Keywords: Digital Trade; Cross-border E-commerce; Digital Economy; Platform Economy;

    DOI:10.12074/202211.00346V1

    submitted time 2022-11-25

    Abstract:China's cross-border e-commerce is an essential business component in today's digital trade. It is a key engine of exporting Chinese manufacturing products to the world, driving RMB cross-border payments, cross-border express delivery, and manufacturing capacity upgrades. COVID-19 outbreaking in year 2020 has been a recent boosted to the "stay-at-home economy". This has also contributed to the development of Internet e-commerce, including China's cross-border e-commerce. As a result, digital trade and Chinese cross-border e-commerce have become a major part to focus in terms of business development. On the one hand, under China's "One Belt, One Road" strategy, the achievements of China's cross-border e-commerce trade has reached an impressive outcome to the world. Especially the market trade value and growth rate of cross-border e-commerce is magnificent. On the other hand, the shortcomings of cross-border e-commerce are also becoming increasingly obvious as the scale of development continues to expand. This paper analyzes the advantages and disadvantages of Chinese cross-border e-commerce in international e-commerce trade based on the development of e-commerce today. It gives opinions and suggestions on how to promote the high-quality development of cross-border e-commerce in the future and how to solve the shortcomings and mitigate potential risks, so as to help cross-border e-commerce have more sustainable development in the future.

    Hits 8982 Downloads 2147 Comment 0
  • Underlying the International Business Direction, Assessing the Role of Government Intervention and Management in Africa facilitating SMEs’ Development

    Keywords: International Business Management; Finance Management; The Uppsala Model; SMEs; Government Inter#2;vention and Management;

    DOI:10.12074/202211.00347V1

    submitted time 2022-11-25

    Abstract:This paper aims to provide some insights for SMEs in the West African subregion to obtain human capitals and financing in terms of how government intervention and management facilitate SEMs’ development, especially to determine whether the determinants of SMEs obtaining financing and human capitals are the same and/or different comparing with other countries. By fully understanding these arguments better, we applied the Uppsala Model to demonstrate how a company needs and wants when they did internationalization as well as became bigger and bigger. Also, some potential theories will be discussed underlying the Uppsala model. According to our literature and framework reviews, we found that a good and positive government management and intervention can, directly and indirectly, influence SMEs development and financing in West African countries; we found significant differences in the relevance of companies that received financing at the national level. Alternatively, due to SMEs in Africa countries face numerous potential international issues such as human resources management, leadership approaches, financing management, and so on, we collected these potential issues and come up with some alternatives and implementations that SMEs may use now and in the future. Taken together, we found that government intervention and management definitely influence SMEs development in Africa. Alternatively, we make another argument regarding government intervention and managements influence SMEs’ financing as well as development within this paper; we later found evidence from our literature and framework reviews as well as case studies to support our argument. Therefore, the findings of this study have important implications for politics by government intervention and managements; managemental implications, possible suggestions, and potential limitations will also be discussed in this paper at the end.

    Hits 6740 Downloads 1764 Comment 0
  • Research on the Business Model and Revelation of Douyin

    Keywords: Short Video; Traffic Monetization; Vibrato;

    DOI:10.12074/202211.00348V1

    submitted time 2022-11-25

    Abstract:Nowadays, with the popularity and development of the Internet, the self-media industry has developed. With the upgrading of electronic devices, the gradual development of network technology, the continuous expansion of live broadcast audiences, and its multi-faceted potential has been continuously tapped. As a new hotspot in the media industry, the short video industry has developed rapidly in recent years. As a phenomenon-level software in the industry, many people continue to seek feasible and stable monetization methods on Douyin. In recent years, research on the development of the industry has achieved results, but research reports on different short video platforms are still relatively lacking. Different platforms have different development characteristics. When studying the realization way, it needs to be analyzed in combination with the actual situation.This paper analyzes the research experience of predecessors, taking Douyin as the research object, by analyzing the reasons for the success of Douyin, providing reference for other short video platforms, and providing academic research support for the development of the short video industry in the future.

    Hits 7039 Downloads 1629 Comment 0
  • Research on Countermeasures for Intelligent and Digital Transformation of Manufacturing Industry—Take Suzhou City, China as example

    Keywords: Intelligent Transformation; Digital Transformation; Suzhou Manufacturing; Upgrade Development;

    DOI:10.12074/202211.00349V1

    submitted time 2022-11-25

    Abstract:In the next 30 years, Suzhou manufacturing needs to change from emphasizing speed rather than quality to emphasizing quality rather than speed, and to realize the transformation from "Made in Suzhou" to "Inspired in Suzhou" and "Created in Suzhou" in terms of business model, technology and management. The transformation from "Made in Suzhou" to "Inspired in Suzhou" and "Created in Suzhou" in terms of business model, technology and management. "Made in Suzhou" is in line with the world trend of industrial development, focusing on intelligent and flexible production, emphasizing on improving labor productivity; while "Created in Suzhou" focuses more on the degree of technological innovation and product advancement. "Industry 4.0" is the digitization and networking of manufacturing, through the combination of IT technology and manufacturing technology, creating intelligent factories, making production highly flexible and personalized, improving production efficiency and resource utilization efficiency. We insist on technology and product innovation, improve user experience, and firmly deepen and promote digitalization, automation and intelligence to accelerate the transformation and upgrading of global manufacturing. Through the construction of the system, Suzhou has the talent, foundation and method to export to the global manufacturing and help the future upgrading and development of Suzhou manufacturing.

    Hits 9356 Downloads 2121 Comment 0
  • The Basic Model of Green Farming Cycle Agriculture Comparison and Optimization Study

    Keywords: Breeding Cycle Model; Green Agriculture; Breeding Body; Breeding Structure;

    DOI:10.12074/202211.00351V1

    submitted time 2022-11-25

    Abstract:Agricultural green sustainable development has become an important strategy in every country, and whether this strategy can be realized depends on the development and popularization of the model of planting and breeding combined circular agriculture. Based on the related theories, a three-dimensional structure analysis model including the types of participants, project operation mode, planting and breeding structure and benefit is established in this paper. And by examining the typical case of green agriculture in China, in this study, three green farming models, namely, the animal-plant cycle model dominated by two agents, the three-dimensional cycle model with multi agents, and the three-stage cycle model dominated by individual investors, were summarized. Finally, through the comparison and induction of the models, the existing problems and optimization direction of the current basic models of planting and breeding cycle agriculture were put forward.

    Hits 8083 Downloads 1730 Comment 0