A Strategic Study on the Construction of Digital Publishing Think Tank in China Based on SWOT Analysis
摘要: 目的／意义 当前，我国智库建设如火如荼，数字出版智库也不断涌现，其为我国数字出版业健康发展提供了科学的建议对策，指明了科学的发展方向。但数字出版智库建设存在许多问题，严重阻碍了其健康稳定发展，因此制定科学的发展战略是数字出版智库面临的首要任务。 方法/ 过程 采用SWOT 分析法，深入剖析我国数字出版智库的优势、劣势、机遇和挑战，绘制我国数字出版智库SWOT 分析矩阵，提出我国数字出版智库建设SO 战略、WO 战略、ST 战略、WT 战略。 结果/ 结论 SO 战略：抓住战略机遇期，集中人才、资金、技术，加快数字出版智库建设；借助数字出版 走出去 战略，培养数字出版智库的世界眼光和战略思维。WO 战略：鼓励和帮助民间数字出版智库的发展，重视民间数字出版智库的作用；利用先进信息技术，开展具有前瞻性的研究；政府组织成立权威智库评价机构，加快完善智库评价体系。ST 战略：完善政府与智库间的交流机制，减少甚至避免政府对智库的干预。WT 战略：任务分配灵活化，自觉开展前瞻性研究。
Abstract: Purpose/significance Recently, Chinas think tank construction is in full swing, and digital publishingthink tanks are constantly emerging. It has provided scientific suggestions and the direction for the healthydevelopment of digital publishing industry in China. However, there are many problems in the construction ofdigital publishing think tanks, which seriously hinders their healthy and stable development. Therefore, it is thefirst task for digital publishing think tanks to make a scientific development strategy. Method/process By usingSWOT analysis method, it analyzes the strengths, weaknesses, opportunities and threats of digital publishing, andproposes the SWOT analysis matrix. Finally, it puts forward the SO strategy, WO strategy, ST strategy, and WTstrategy of digital publishing think tank in China. Result/conclusion SO strategy: Seizing the opportunity ofthe strategic development, making use of the advantages in talent, capital, and technology, and speeding up theconstruction of digital publishing think tanks; developing the world vision and strategic thinking through the goout strategy. WO Strategy: Encouraging and helping the development of non-governmental digital publishingthink tanks, and attaching its important roles; carrying out the forward-looking research with advanced informationtechnology; accelerating the improvement of the think tank evaluation system with the establishment of anauthoritative think tank evaluation institution. ST Strategy: Improving the communication mechanism between thegovernment and think tanks, and reducing or even avoiding government intervention in think tanks. WT strategy:Activating the task assignment, and carrying out the prospective research.
| [V1] | 2023-03-26 10:46:31 | ChinaXiv:202303.02266V1 | 下载全文 |
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